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Sarah is an accomplished automotive executive with over 15 years of experience in sales leadership, operations, and strategic account management. Known for her ability to build strong client relationships and deliver measurable impact, Sarah brings a deep understanding of dealership operations and a passion for empowering teams to succeed with effective strategies.

Now having crossed the country to spend time with both our team and our customers, she wanted to share her thoughts on what Dealer Relations means to automotiveMastermind.


Since joining automotiveMastermind this year, I’ve had the privilege of working alongside a team that is not only passionate about innovation but deeply committed to the success of our dealer partners helping them achieve greater sales intelligence.

With a background rooted in building high-performing teams and a focus on strategic growth, I wanted to share my perspective on Dealer Relations – one that emphasizes partnership, empowerment, and long-term value driving tangible dealership growth.

Pictured: Dealer Relations Manager Norma Williamson empowers our partners at McKinney Buick GMC

Pictured: Dealer Relations Manager Norma Williamson empowers our partners at McKinney Buick GMC

The Mastermind Advantage Extends Beyond Technology

At its core, automotiveMastermind is more than just an automotive technology provider.

Our platform is a comprehensive solution that empowers dealerships to drive loyalty, conquest new customers, and optimize service-to-sales opportunities using predictive analytics.

Whether it’s through our AI-powered tools like Mastermind CoPilot or our mobile capabilities that free salespeople from their desks, the Mastermind platform is designed to meet dealers where they are and help them go further. The technology is top-notch, but what truly sets us apart is how we deliver it.